Time is love
天長地久For over a century, Solvil et Titus has crafted timepieces that carry more than time. They carry stories. They carry promises. They carry love.
Born in the mountains.
Built for precision.
Solvil et Titus was founded in 1887 by Paul Bernard Ditisheim — born in 1868 into an influential circle of industrialist families leading the Swiss watch industry. The name itself carries geography and history: "Solvil" refers to the village of Sonvilier on the Swiss side of the Jura Mountains, where a factory produced meticulously crafted watch components, while "Titus" pays tribute to the Roman emperor of the first century AD.
Ditisheim graduated with a diploma in watchmaking from École d'arts appliqués La Chaux-de-Fonds at the age of 13. After furthering his training at various major watchmakers, he achieved his own technological breakthroughs — countering the effects of atmospheric pressure and magnetic fields on timekeeping, feats that would define the modern science of chronometry.
Ditisheim shot to fame by winning precision trials against other watchmakers across Europe, culminating in his crowning achievement: winning the world's chronometric record at the Royal Kew Observatory in London in 1912 — a record that announced Solvil et Titus to the world.
Founded in Switzerland
Paul Bernard Ditisheim establishes Solvil et Titus in the watchmaking heartland of the Swiss Jura Mountains — beginning a legacy of precision that would span generations.
World Chronometric Record
Ditisheim wins the world's chronometric record at the Royal Kew Observatory in London — cementing Solvil et Titus as a name synonymous with the highest standards in timekeeping precision.
Asia Expansion
As demand for fine timepieces grows across Asia, Solvil et Titus establishes its presence in the region — bringing Swiss heritage to a new generation of discerning wearers.
天長地久 — Time is Love
The brand begins celebrating timepieces as a treasure-trove of emotional stories through a series of unforgettable TV commercials featuring Anita Mui, Dave Wang Chieh, Chow Yun Fat, Andy Lau, and world-renowned footballer Ryan Giggs. The tagline 天長地久 — "Love lost is perhaps the love that remains with you for all time" — becomes one of the most recognised phrases in Asian pop culture.
Time Is Love
From 天長地久 to "Time Is Love" — Solvil et Titus endures as an icon of romance among the style-conscious millennial generation. Every timepiece is designed to express individual identity and convey the deepest love, no matter the moment or occasion.
These four characters have defined Solvil et Titus for generations. First spoken in an unforgettable 1988 TV commercial, they became a declaration that transcended advertising — a philosophy that watches are not merely instruments of time, but vessels of love.
From the mountains of Switzerland to the hearts of Asia — every Solvil et Titus timepiece carries this promise. Worn on the wrist, close to the pulse, close to the heart.
Over a century of love,
crafted in time.
Discover the collections that carry the Solvil et Titus legacy — from the iconic Barista to the timeless Once, from the bold Voyager to the luminous Saber.